As part of a growing trend among new Brickell condominium developments, 1010 Brickell will be catering to a smaller, more vivacious variety of people: kids. The luxury preconstruction tower is reaching out to families, and it’s getting noticed. An article in The Real Deal, a real estate news publication, explores this fairly new concept:
1010 Brickell intends to distinguish itself by targeting working couples with kids over international investors, said Liliana Paez, Key International’s sales and marketing director.
“1010 Brickell is a unique project for Downtown Miami in that it merges fashion with functionality,” Paez told The Real Deal.
1010’s amenities — many offered by most luxury towers, others tailored for the young ones and their parents — and its pricing are what Key International is counting on to draw families in.
A one-bedroom home starts at $300,000 and a three-bedroom unit tops out at $700,000, amounts that most upper-middle-class households in Miami can swing.
As for amenities, there’s a bowling alley and a soccer area, gourmet food service and private elevators. But there is also The Club at 1010, a duplex recreation center stationed on the 11th and 12th floors, with an all-glass fitness center, a children’s gymnasium, a gaming arcade, a spa and a swimming pool. The transparent design — one of Sieger Suarez’s signature aesthetics — will let moms and dads see their kids from any vantage.
That a new Downtown residential project is targeting families already living in South Florida shows just how much Brickell has changed. The neighborhood is better known as a bastion of foreign investors hungry for super-prime property and well-to-do businessmen working nearby.
Brickell is rapidly becoming one of South Florida’s most desired locations for urban luxury living, exhibiting exciting metropolis-style architecture accented by Miami’s unique cosmopolitan culture. For more information on 1010 Brickell Condos for Sale, contact In-House sales agent Sonya Olson by calling 305-377-1025, or send an email to Into@1010BrickellMiami.com.